Abracadabra (Widely known as just Abra) is a weekly magic magazine published in the UK that ran for a total of just over 63 years.
Abra started on February 2, 1946 by Goodliffe Publications. In 1984, ownership passed to the Davenport family. A deal to pass the publication to an independent magical enthusiast and entrepreneur fell through and on March 29, 2009 the last issue (No. 3296) was published.