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Haenchen Magic Company

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Haenchen Magic Company was founded by Fred Haenchen in 1931 with help from Loring Campbell for magic apparatus manufacturing.
Haenchen Catalog

Haenchen's wife Vida did all the art work. The original items, which featured "Magic That's Different," are sought after apparatus items by many collectors

In 1977, he sold the company to the Viking Magic Company which formed a separate Viking-Haenchen Magic Co.