Morrissey Magic Ltd.
Morrissey Magic would later supply magic equipment and supplies to magicians in Canada and throughout the world.
In 1964, Morrissey opened a retail magic shop in Montreal, Canada on Bluery Street.
In 1978, they opened a second magic shop in Toronto. Herb Morrissey moved to Toronto and Richard Olsen, a partner in the business managed the shop in Montreal as well as the manufacturing and mail order business. The Toronto store was a retail only magic shop.
In 1986 Herb's son, Dan Morrissey joined the business and eventually the whole operation in Montreal was moved to Toronto.